Job Description

Overview About KnowBe4 Join the cybersecurity company that puts security first; literally and without compromise. At KnowBe4, our AI-driven Human Risk Management platform empowers over 70,000 organizations worldwide to strengthen their security culture and transform their workforce from their biggest vulnerability into their strongest security asset. As the undisputed industry standard with unusually high customer retention rates and recognition as a Leader by G2 and TrustRadius, we're not just providing security awareness training - we're redefining what it means to be a trusted security partner in an increasingly complex threat landscape. Our team values radical transparency, extreme ownership, and continuous professional development in a welcoming workplace that encourages all employees to be themselves. Whether working remotely or in-person, we strive to make every day fun and engaging; from team lunches to trivia competitions to local outings, there is always something exciting happening at KnowBe4. Remote positions open in the US office only. Responsibilities Strategically plan and tactically execute effective marketing programs that drive revenue for alliance programs and strengthen these partnerships globally Develop co-marketing plans with technology and alliance partners working closely with revenue sector stakeholders Collaborate with product marketing in creating strategic messaging and positioning for joint product offerings such as case studies, joint product briefs, etc. Develop event strategy for conferences, roundtables, and regional events executed with alliance partners Support the Alliance and Business Development teams in developing a technology alliance partner program including marketing support standards Forge strong relationships with AWS partner teams and motivate the partner to provide joint marketing opportunities Measure and report on joint campaigns with alliance partners, making recommendations for improvements Maintain the alliance marketing budget, including accessing any available MDF, to ensure measurable ROI on alliance marketing spend Maintain product and marketing content effectively on all alliance partner web presences/marketplaces Nurture and build strong relationships with internal stakeholders including sales, product, technology alliances, PR, and other marketing team members Stay in the know about alliance marketing best practices and utilize AI in campaigns. Minimum Qualifications A minimum of 3 years experience in alliance marketing within a SaaS or technology provider Demonstrated experience working with alliance partners such as Amazon Web Services (AWS), specifically in the scaling phase of the partnership Previous experience with content creation and messaging for and with alliance partners Solid understanding of marketing channels as to collaborate with alliance partners on building effective multi-tactic campaigns Previous experience managing alliance partner web presences, AWS preferred Proficient in Salesforce customer database Proficient in HubSpot or other marketing automation platform Experience with Partner Management software such as Salesforce PRM, Impartner, StructuredWeb or other similar platforms Demonstrated experience using AI-driven technology. Prior experience or usage of project management software such as Monday.com, Asana, ClickUp, or other similar products Strong verbal and written communications including the ability to confidently present to event audiences of alliance partners and/or executives Solid understanding of alliance partner business models and operations, including co-selling and GTM motions Experience working in a cross-functional team environment with the ability to collaborate respectfully, navigate shared responsibilities and influence successful outcomes Excellent time management and organizational skills Highly motivated, self-starter that can build and launch programs within budget and effectively manage multiple timelines “Can do” attitude and a willingness to learn, conquer challenges, take and learn from feedback while executing consistently at a high level The base pay for this position ranges from $120,000 - $130,000, which will vary depending on how well an applicant's skills and experience align with the job description listed above. We will accept applications until 10/17/2025. Our Benefits Our Fantastic Benefits: We offer company-wide bonuses based on monthly sales targets, employee referral bonuses, adoption assistance, tuition reimbursement, certification reimbursement, certification completion bonuses, and a relaxed dress code - all in a modern, high-tech, and fun work environment. For more details about our benefits in each office location, please visit Note: An applicant assessment and background check may be part of your hiring procedure. Individuals seeking employment at KnowBe4 are considered without prejudice to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected under applicable federal, state, or local law. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please visit No recruitment agencies, please. #J-18808-Ljbffr KnowBe4

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